Here’s a little news on the UK marketing of Make it Happen.
Independent film distributors Optimum Releasing has appointed Cocktail Marketing to create marketing partnerships for its new movie Make It Happen. Cocktail will create promotional partnerships with lifestyle brands for new film which stars Die Hard 4.0’s Mary Elizabeth Winstead and Pussycat Dolls singer Ashley Roberts. The partnerships marketing agency will work with brands which reflect the films target audience. Hugh Spearing, head of marketing at Optimum said: “We are very keen to create promotional partnerships with synergistic brands to achieve our commercial and marketing objectives for Make it Happen.

















